Staying on top of reporting activities is one of the most time-consuming tasks for any marketer. Keeping track of your KPIs and performance metrics from across all your campaigns and channels can take ...

In August 2017, IBM announced a collaboration with 10 food producers and retailers — Dole, Driscoll’s, Golden State Foods, Kroger, McCormick and Company, McLane Company, Nestlé, Tyson Foods, Unilever ...

DBAs and developers working with IBM DB2 often use IBM Data Studio. Toad DBA Suite for IBM DB2 LUW complements Data Studio with advanced features that make DBAs and developers much more productive.

From dashboards to data visualizations—not to mention descriptive, predictive, and prescriptive analytics—the enterprise has no shortage of business intelligence and data analytics tools at its ...

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...